Nintendo Had To Explain About Their Bowser Joke In The Japanese E3 Direct

Nintendo Had To Explain About Their Bowser Joke In The Japanese E3 Direct

During Nintendo Direct: E3 2019, Nintendo introduced Nintendo of America COO Doug Bowser to the audience with Super Mario villain Bowser briefly appearing in the livestream.

As many Japanese are not aware of who Doug Bowser is, Nintendo had to explain their identities with subtitles above Bowser (“King Bowser”) and Doug Bowser (“Nintendo of America President).

Watch the actual segment below:

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