Analytics firm Sensor Tower has published their latest reports on the mobile gaming industry, revealing some interesting details about Pokemon HOME‘s performance thus far.
According to the data, Pokemon HOME has earned a total of $5.5 million in worldwide revenue after 6 months on the market, with a total of 7 million installs. This increase in revenue is more than double the earnings recorded in its first month on the market, suggesting that the service is still attracting new users and/or subscription renewals even now.
You can check out a summary of the key findings below:
- Pokemon Home has generated $5.5 million in revenue within its first six months of being on mobile
- iOS made up the majority of spending at $2.8 million, while Android users represented the remaining $2.7 million
- Pokemon Home amassed seven million installs
- Google Play accounted for 4.5 million of that number, with the App Store picking up 2.5 million downloads
- US placed first for both downloads and revenue at 1.8 million and $2.2 million respectively
- Japan ranked second with 1.2 million installs and $1.7 million in player spending respectively
- The third spot was then shared by the UK (1.7 million downloads) and Brazil ($218,000)
- Pokemon Home’s average lifetime revenue per download currently stands at $0.77
First Month Figures
- During its first month, Pokemon Home accumulated $2.7 million in revenue globally, alongside 2.5 million downloads
- Google Play generated 1.4 million installs, while the App Store made up 1.1 million of the overall total
- Android users accounted for $1.4 million of all player spending during its first 30 days, with the App Store claiming $1.3 million
- Pokemon Home players across the US once again topped downloads at 736,000
- This was followed by Japan at 497,000 and the UK at 127,000
- Revenue was identically placed with the US accounted for $1.3 million of the overall figure
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