This morning, over 500 people turned up to purchase Pokemon Ultra Sun and Ultra Moon outside Pokemon Center Mega Tokyo, the largest Pokemon specialty store in the world.

Gracing the launch were Game Freak’s Junichi Masuda and Pokemon Ultra Sun and Ultra Moon director and producer Shigeru Ohmori and Kazumasa Iwao, greeting fans and thanking them for their support.

Available for purchase on the same day are the new Necrozma plushies and the Pikachu Edition New Nintendo 2DS LL exclusive to Pokemon Centers in Japan.

Check out more photos from the launch event below.