UK Games Market Grows 12.4% With The Help Of Nintendo Switch
UK Games Market is seeing a resurgence after consistent negative growth since 2014 and the Nintendo Switch is, without a doubt, a huge contributor to it.
In fact, the Nintendo Switch Console by itself contributed to almost 30% of the hardware growth in UK. In an article by MCV UK, market research firm, GfK’s Dorian Bolch commented:
The launch of the Switch was the main cause for hardware figures booming by a huge 29.9 per cent, with GfK’s Dorian Bloch commenting:
“These UK figures reveal a solid performance for the physical software market, boosted by a return to growth in the overall console hardware market for the first time since 2014. With Sony’s PS4 showing four consecutive years of over 1m units sold per year, a strong performance from Microsoft’s sub £200 Xbox One S and premium core gamer Xbox One X, plus the introduction of Nintendo’s Switch enjoying the best start for a Nintendo home console since the mighty Wii back in 2006, it is clear that the console gaming market is now enjoying a renaissance.”
It is great to see not just Nintendo coming back into form but also the whole gaming industry come back into form.