Bloomberg has released a list of 50 of the most influential people that have brought significance influence to finance and business in 2017.

Part of the list is none other than Nintendo’s Yoshiaki Koizumi, an important figure behind the conception of Nintendo Switch. See why he was included in Bloomberg’s 50 below.

Yoshiaki Koizumi – General manager, entertainment planning and development department, Nintendo Co.

Nintendo sold 7.6 million Switches in the seven months after they hit the market, helping The Legend of Zelda: Breath of the Wild, one of the console’s first titles, become the fastest-selling game in company history. The system is the biggest shake-up in gaming since the Wii introduced virtual bowling and tennis to grandparents throughout the world in late 2006, and it represents a stunning success for Koizumi, who took over as Nintendo’s creative force in 2014 from legendary designer Shigeru Miyamoto, the man behind landmark games Super Mario Bros. and Donkey Kong.

—Yuji Nakamura