2.5 Million amiibo Figures Were Sold In Japan Last Year

With 2017 coming to a close, Media Create has released sales data for amiibo cards and figures in Japan for the year 2016.

First up is a look at how many amiibo figures were sold in Japan last year. According to the charts, 2,483,771 amiibo figures were sold in Japan alone in 2016. This was a decrease from 2015’s 3,036,448. The most popular amiibo were Callie,  Marie, and Squid, all of which are part of the Splatoon amiibo lineup.

01. Amiibo Callie <Splatoon> {2016.07.07} (¥1.200) – 299.300 / 299.300
02. Amiibo Marie <Splatoon> {2016.07.07} (¥1.200) – 298.189 / 298.189
03. Amiibo Squid <Splatoon> {2015.05.28} (¥1.200) – 158.990 / 392.757
04. Amiibo Boy <Splatoon> {2015.05.28} (¥1.200) – 151.662 / 377.970
05. Amiibo Girl <Splatoon> {2015.05.28} (¥1.200) – 147.457 / 382.206
06. Amiibo Squid (Orange) <Splatoon> {2016.07.07} (¥1.200) – 101.651 / 101.651
07. Amiibo Girl (Lime Green) <Splatoon> {2016.07.07} (¥1.200) – 97.442 / 97.442
08. Amiibo Boy (Purple) <Splatoon> {2016.07.07} (¥1.200) – 84.661 / 84.661
09. Amiibo Wolf Link (Twilight Princess) <The Legend of Zelda> {2016.03.10} (¥1.500) – 72.199 / 72.199
10. Amiibo Isabelle (Winter Outfit) <Animal Crossing> {2015.11.21} (¥1.200) – 42.333 / 110.093

Total Amiibo Figure Sales 2014: 301.075 / 301.075
Total Amiibo Figure Sales 2015: 3.036.448 / 3.337.523
Total Amiibo Figure Sales 2016: 2.483.771 / 5.821.294

When it comes to amiibo cards, 1.3 million packs of 3 cards were sold in Japan last year. The third series of Animal Crossing amiibo cards were the most popular last year.

01. Animal Crossing Amiibo Card Series 3 <Animal Crossing> {2016.01.14} (¥300) – 415.084 / 415.084
02. Animal Crossing Amiibo Card Series 4 <Animal Crossing> {2016.03.24} (¥300) – 260.445 / 260.445
03. Animal Crossing Amiibo+ Card <Animal Crossing> {2016.11.03} (¥300) – 255.947 / 255.947
04. Animal Crossing Amiibo Card Series 2 <Animal Crossing> {2015.10.29} (¥300) – 251.852 / 821.113
05. Animal Crossing Amiibo Card Series 1 <Animal Crossing> {2015.07.30} (¥300) – 205.113 / 1.666.391

Total Amiibo Card Sales 2015: 2.030.538 / 2.030.538
Total Amiibo Card Sales 2016: 1.388.442 / 3.418.980

And finally a look at which amiibo series was the most popular in 2016. Splatoon takes up 53% of market share, followed by Super Smash Bros. at 20%, Animal Crossing at 9%, and the rest can be found below.

Splatoon – 1.339.352 (53,92%)
Super Smash Brothers – 500.104 (20,13%)
Animal Crossing – 235.358 (9,48%)
Super Mario – 103.965 (4,19%)
The Legend of Zelda – 98.203 (3,95%)
Kirby – 87.892 (3,54%)
Others – 118.896 (4,79%)
Total: 2.483.771 (100%)