GameStop Sees Great Holiday Sales Thanks To The Nintendo Switch
Video game retailer, GameStop saw great a great end to 2017 with a 10.6% growth in its 9-week holiday sales compared to 2016. Attributing the sales increase to primarily the Nintendo Switch and Microsoft’s Xbox One X, GameStop’s interim CEO, Dan DeMatteo said:
“We are pleased with our sales performance during the important holiday period, driven by strength in the Nintendo Switch and Xbox One X, and a solid increase in our collectibles business. Our results demonstrate our customers’ enthusiastic response to new products and our ability to execute on strategically targeted promotions.”
Along with an increase in hardware sales, the Nintendo Switch also paved way for strong game software and accessories sales.
- New hardware sales increased 38.3%, driven by continued strong demand for the Nintendo Switch and the launch of Microsoft’s Xbox One X.
- Sales of new video game software increased 7.3%, largely attributed to the success of Activision’s Call of Duty: WWII and continued strength in Nintendo Switch titles.
- Pre-owned sales declined 8.1%, as customers shifted their spend to compelling new video game and collectibles products.
- Video game accessories sales grew 33.7%, primarily related to demand for Nintendo Switch accessories.
Overall, GameStop had a great holiday in 2017. To find out more, you can head over to GameStop’s Holiday Sales Report here.