The official Japanese Twitter account for the Splatoon brand tweeted out an image wishing their fans a happy new year. But eagle-eyed Inklings were quick to notice a hidden message in the artwork!

みなさん、いかがお過ごしだろうか？
のんびりお休みされている方も、お忙しい方もいらっしゃるだろう。
クマサン商会も元日早々バイトを募集しているようだ。
新年初シバキにおいでいただければ幸いだ。
本年もよろしくお願い申し上げます。 pic.twitter.com/nfsXWNIW0s

— Splatoon（スプラトゥーン） (@SplatoonJP) January 1, 2020

Notice anything strange about the reflection? It suspiciously spells out SOS. But it doesn’t end there; an even closer look at the waves reveals the full message: SAVE OUR SALMONS. Does this hidden message have a meaning? Is it hinting at something upcoming in the world of Splatoon? We don’t know, but it’s certainly worth keeping an eye on!