Mario to Travel Across USA to Promote Upcoming Mario Odyssey

Nintendo has announced that Mario will be taking a promotional lap across the United States to promote his upcoming game, Super Mario Odyssey, and he will be doing it in style. Travelling in his custom trailer with an inflatable Cappy hat, Mario will visit 5 “Kingdoms”. Starting with Los Angeles, Dallas, then Chicago, Philadelphia, before culminating at New York.

During the tour, fans will get to meet and greet Mario, as well as, try out Mario Odyssey on the Nintendo Switch. And on the last leg of the tour in New York, the first 200 people in line will gain access to the event and be the first to purchase the game at midnight, beating the rest of the public at getting their hand on the game.

Here’s the tour schedule:

REDMOND, Wash.–(BUSINESS WIRE)– Before Mario explores the many wild and wonderful Kingdoms of the Super Mario Odyssey game when it launches exclusively for the Nintendo Switchsystem on Oct. 27, he is taking off on a cross-country tour to explore some wild and wonderful locations in our world. Mario’s real-life odyssey starts in Los Angeles at Universal CityWalk on Oct. 10 and ends in New York on Oct. 26, with many exciting stops in between.

Mario will travel in style in a custom trailer featuring Super Mario Odyssey artwork, including a giant inflatable Cappy! (Photo: Business Wire)

By visiting one of the many stops on his journey, fans will have the chance to meet the Mario costumed character, take photos with him and his amazing decked-out trailer, and get hands-on time with Super Mario Odyssey on Nintendo Switch.

For the first time, the costumed character will even include Cappy, Mario’s new companion in Super Mario Odyssey who enables him to capture various objects, animals and enemies. Cappy also gives Mario new moves like cap throw, cap jump and capture, which define this new adventure and provide a fresh take on the classic Super Mario formula.

Mario will travel in style in a custom trailer featuring Super Mario Odyssey artwork, including a giant inflatable Cappy! At the scheduled stops noted below, fans can visit the trailer, take the Nintendo Switch game for a spin and even snap a memorable photo with Mario and his trailer.

“Super Mario Odyssey is all about travel, exploration and that feeling you get when you discover something new and exciting,” said Reggie Fils-Aime, Nintendo of America’s President and COO. “Mario’s interactive journey in the real world is a great way for fans to get excited for the game’s launch by getting hands-on time, as well as following Mario as he explores and discovers locations all across the country.”

Mario will be making five major stops across the country that fans can visit, but he will also be making some stops to sightsee and take photos, just like any tourist … who also happens to regularly travel through giant warp pipes. Each of these special stops on Mario’s odyssey will look familiar to anyone who plays Super Mario Odyssey, as they are all inspired by Kingdoms in the game. When he visits big cities, for example, the Metro Kingdom might come to mind, while his stop at the beach will remind fans of the scenic Seaside Kingdom (sans Cheep Cheeps, of course). Photos from these locations will be posted on Nintendo’s Twitter, Instagram and Tumblr accounts, so make sure to follow along!

The Los Angeles kickoff event will be held at Universal CityWalk, with plenty of opportunities to play the game and take photos with Mario – the only celebrity in the city that knows how to triple jump. The final stop in New York will culminate with an event to celebrate the launch of Super Mario Odyssey. Taking place in Rockefeller Center, next to the Nintendo NY store, the event will feature game-play sampling and photos with Mario, as well as some additional surprises and guests. As Mario would say: “It’s-a the place to be!”