During Nintendo’s investors briefing for the fiscal year ending March 31, 2019, the company talked about the growing digital sales the company has been experiencing.
Thanks to the launch of Nintendo Switch Online, digital sales in the fiscal year ending March 31, 2019 had exceeded 100 billion yen for the first time in the company’s history. That’s almost double of all digital sales in the fiscal year ending March 31, 2018.
Keep in mind digital sales include software pruchased on Nintendo eShop, DLC, microtransactions, and Nintendo Switch Online.
Digital sales have expanded greatly since the launch of Nintendo Switch. This graph compares sales of digital content within our dedicated video game platform business over the years. Sales nearly doubled in the fiscal year ended March 2019 compared to the previous fiscal year, and exceeded 100 billion yen for the first time ever. The Nintendo Switch business has expanded over the previous year not only in download versions of packaged software, but also in download-only software and add-on content, plus contributions from Nintendo Switch Online.
Note: Sales include pro-rated Nintendo Switch Online memberships, based on the portion of the subscription term that has elapsed.
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