Nintendo Wants To Avoid Devaluing Indie Games On Switch

Recently Entertainment Station managed to secure an interview with Nintendo employees Yusuke Soejima and Park Masashi. Soejima and Masashi work together with indie developers hoping to bring their games to Nintendo Switch.

During the interview, Soejima and Masashi said that both indie games and AAA games are equally important in Nintendo’s eyes. The company doesn’t prioritize one type of game over the other. Both employees also shared the challenges indie games face in Japan, and how the ‘indie’ label may affect a game’s chances in Japan.

Check out the full scoop below, translated by ResetERA member Fukuzatsu:

To summarise, Mr. Yusuke Soejima and Mr. Park Masashi work with indie developers including those in their department.
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On how titles are treated on the eShop.

On bringing indie awareness on the eShop in Japan.

Why they wouldn’t want to risk using an indie label in Japan.

Branding risks.

The following is Google translated but it reads fine.

On using Player’s Voice to give exposure to games available on the eShop.

There is only one part of the interview I wanted to show and here is the transcription.