Pokemon Center Announces My251 Midsummer Pika Pika Big Ops Campaign

The Pokemon Company has announced the second leg of the Pokemon Center My251 campaign – Midsummer Pika Pika Big Ops.

Midsummer Pika Pika Big Ops will kick off on July 20, 2019 and conclude on September 1. It will be held at all Pokemon Center and Pokemon Store locations in Japan. Here are the activities that will take place:

The Huge Solve the Riddle Adventure

A “solve the riddle” game will be held at all Pokemon Center and Pokemon Store locations during the campaign period. To participate, you need to purchase a riddle solving kit for 300 yen. It takes about 15 – 30 minutes to solve the riddle.

Among completion, players will receive this Pokemon Center My251 Rubber Badge:

Mini Games For Kids

Various mini games, also known as mini attractions, will be held at all Pokemon Center and Pokemon Store locations in Japan every weekend and public holiday during the campaign period. To participate, you need to pay 300 yen.

Purchase Bonus Galore

During the campaign period, for every 4000 yen spent at Pokemon Center or Pokemon Store, you will receive one My251 Mini 2way Round Towel as shown above. Design given out is random, while stocks last.

Also, spend 10,000 yen or more at Pokemon Center Online during the campaign period to receive a My251 Clear Bag which you can use to show off your Pokemon Fit plush. While stocks last.

Get A Special Pokemon TCG Card

From August 2, 2019, for every 5 Pokemon TCG booster packs purchased at Pokemon Center, Pokemon Store, and Pokemon Center Online, you will receive a “Pikachu Playing In The Sea” Pokemon TCG card. While stocks last. Design will be revealed in the near future.