Nintendo Of America Announces Customer Appreciation Sale, Starting In September 2026

Switch and Switch 2 owners in the US can look forward to some heavy discounts starting from next week.

Nintendo of America has announced a “Customer Appreciation Sale” which will introduce 30% discounts across the Nintendo eShop, Nintendo Store, and participating retail locations during the period of 13 – 26 September 2026.

The company shared that this was its way of “saying thank you to Nintendo players for their continued support and is made possible in part by tariff-related refunds”.

Here’s the full announcement below:

Nintendo of America is excited to announce the Customer Appreciation Sale, one of our largest promotions ever, featuring 30% off dozens of Nintendo Switch digital games and bundles, plus savings on select physical games, downloadable content, accessories, amiibo, and apparel.

The sale runs from September 13 through September 26 across Nintendo eShop, Nintendo Store, and participating retail locations. Available products and offers may vary by retailer and sales channel.

Whether you’re jumping into a Nintendo Switch favorite for the first time, or revisiting an adventure on your Nintendo Switch or Nintendo Switch 2 system, the Customer Appreciation Sale is packed with savings on dozens of Nintendo Switch games, accessories, and more.

The Customer Appreciation Sale is our way of saying thank you to Nintendo players for their continued support and is made possible in part by tariff-related refunds. While Nintendo absorbed most tariff-related costs, the refunds helped make promotions like this one possible.

Thank you for being part of the Nintendo community. We hope you’ll discover your next adventure during the Customer Appreciation Sale!